brainstorming

Jonah Lehrer: Brainstorming doesn’t really work.In the late nineteen-forties, Alex Osborn, a partner in the advertising agency B.B.D.O., decided to write a book in which he shared his creative secrets. At the time, B.B.D.O. was widely regarded as the most innovative firm on Madison Avenue. Born in 1888, Osborn had spent much of his . . . (Subscription required.)The New Yorker - Jan 22 09:06pm
Validation: Brainstorming doesn't actually workIt feels wonderful sometimes to have a certain aggravation of yours validated by major national publications. This isn't a proper feeling -- not Christian, really -- because it borders on vengeance.National Catholic Reporter - Feb 03 02:02pm
Brainstorming Pro Bowl alternativesHow low-impact was the 2012 Pro Bowl? Chicago Bears tailback Matt Forte made the unusual decision to play despite a knee injury that sidelined him for the Bears' final four regular-season games, and you heard almost no concerns voiced about possible re-injury. No, Sunday night's Pro Bowl was an unfortunate mix of half-speed football and silly gimmicks. The television at NFC North blog ...ESPN Blogs - Jan 30 08:43am
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