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Google AdWords Gets Shared Lists To Eliminate Duplicate Data EntrySick of inputting the same things across multiple campaigns in Google AdWords? Yeah, Google suspected that was the case. Following the same philosophy that spawned the introduction of negative keyword lists in January of last year, Google has added placement exclusion lists and list suggestions.Search Engine Land - Feb 10 03:58pm
AdWords Performance Grader Tool Touts More Accurate PPC Data ReportsWordStream has updated their AdWords Performance Grader, released in August, 2011. Peer report data is now more accurate, as the tool has analyzed almost half a billion in annualized PPC spend, about 1.5 percent of Google’s total ad revenue.Search Engine Watch - Jan 30 01:03pm
France To Google: You'll Pay For Making That FreeGoogle learned this week that offering a service for free can come at a cost, after a French court ordered the company to pay 500,000 euros to French mapping company Bottin Cartographies.Forbes - Feb 02 10:55am
AdWords Gets More Granular With New Mobile Targeting OptionsSay you’re marketing an Android app via AdWords targeted to mobile devices, but your product only works on Honeycomb and newer versions of the OS — still, you keep getting folks with older versions showing up on your landing page, and likely getting frustrated.Search Engine Land - Jan 18 06:12am
Google Fined in France Because Google Maps is FreeA Paris court has ordered Google France and parent company Google Inc. to pay €500,000 ($660,000) in damages, after a two year court battle with French mapping company Bottin Cartographes over their unfair competition complaint.Search Engine Watch - Feb 02 11:20am
Search Tips from a Google Ads ExpertGoogle may be the megamillion-pound gorilla in the search space, but you don't have to be a gazillionaire to compete there with the big boys of commerce. The folks from Mountain View, Calif.,  have rolled out a number of free, low-cost tools for small businesses that enable them to play above their weight.FOX Business Small Business Center - Feb 02 08:02am
Free tools to track visitors to your siteHere are some no-cost ways to measure online audiencesThe Globe and Mail - Feb 02 07:25am
SEMRush to Add Google AdSense Advertiser ReportSEMrush is set to launch their new AdSense Advertiser Report as part of their SEO toolkit. The report offers downloadable data on AdSense publishers as well as metrics for individual text ads and can be used to check out your site or a competitor.Search Engine Watch - Jan 30 12:17pm
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